Mar 12
2012

DIY REALTOR SEO Guide #2: Making Your Site Google Friendly

Written by Chris Adams | posted in DIY SEO Guide, SEO | 0 Comments

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To make your site Google friendly, you have to start at the lowest common denominator, which are the pages that make up your website.

  • Time Commitment: 10 minutes per page of your website
  • Projected Exprenses: $0
  • Click here to download the printable check list

Make each page Google friendly and now you’ve got a website that’s Google friendly. Being Google friendly is just another way of saying it’s easy for search engine spider robots to ‘crawl’ the page and understand what the page is focused on.

2 Commonly Asked Questions

  • Will these steps only work with Google? These rules will help you in every search engine, Google, Bing, or any of the international engines.
  • Is on-site optimization really that important? Correct utilization of website elements can do wonders for your rankings, especially if you’re going after the low-competition keywords. We’ve seen our sites ranking in the top three by nothing more than making the website Google friendly.

Action Steps

We can give you a list of variables to include in each page, and talk about ‘H tags’ and ‘alt tags’ but the easiest thing to do is show you how a google friendly web page looks. Click here to see a perfectly optimized page

  • 1. Know Which Keywords you will be Targeting: target 1-2 keywords per page max
  • 2. Make Sure Your Keyword(s) Appears in the Following Locations: the title tag, the URL, once (or twice) in the H1 and H2 tags, in the main paragraphs of the page at least 2 or more times and that one instance is Bolded” at least once on the page, at least once in the meta-description tag and the meta-keyword tag
  • 3. Add an Image to Each Page: and place your keyword once in the image name and alt tag
  • 4. Make Sure of the Following: that you site isn’t built on Adobe Flash, doesn’t use javascript or iframes unless it truly needs to

Action Steps EXPLAINED

We can give you a list of variables to include in each page, and talk about ‘H tags’ and ‘alt tags’ but the easiest thing to do is show you how a google friendly web page looks. Click here to see a perfectly optimized page

1. Know Which Keywords you will be Targeting

  • Know which keyword(s) you will be targeting on each page, and don’t target all your keywords on one page
  • Realistically, you should only be targeting 1-2 keywords per page

2. Make Sure Your Keyword(s) Appears in the Following Locations:

  • Once or twice in the title tag
  • Once in the URL
  • Once or twice in the H1 and H2 tags
  • In the main paragraphs of the page at least 2 or more times, but don’t overdo it!
  • Bolded” at least once on the page
  • Once in the meta-description tag and the meta-keyword tag

3. Add an Image to Each Page

  • Place your keyword once in the alt tag
  • Place your keyword once in the image name as well (i.e. phoenix-homes.jpg)

4. Make Sure of the Following:

  • That you site isn’t completely built off of Adobe Flash
  • That your page doesn’t use iFrames unless there is no other way
  • That your page uses limited javascript, especially in the navigational parts of the page
  • Are these really that bad? Read the blog post on it here.

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DIY REALTOR SEO GUIDE: Making Your Website Google Friendly (Printable Guide)

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